About

Emmanuel Fredenrich is prominent in e-commerce, digital marketing, and entrepreneurship. Born on December 2nd, 1997, in Geneva, Switzerland, he displayed a talent for business from a young age. As the current CEO of Alpine Bliss, a healthy soft drinks company, Emmanuel is disrupting the industry by introducing ultra-premium beverages with minimal sugar content and tangible health benefits.

Early Ventures: A Promising Start

At 14, Emmanuel began his entrepreneurial journey by selling health and fitness e-books on Kindle. The venture quickly gained traction, generating an impressive annual revenue of $40,000 by the time he turned 16. Building on this success, he founded a marketing agency at 17, which soared to over $100,000 in annual sales by the time he was 18.

Getting into the Supplements Industry

At 18, Emmanuel ventured into the food supplements industry, leveraging his marketing skills to scale the business rapidly. In its first year of operation in 2017, the company generated an impressive $4.5 million in revenue. His expertise attracted the attention of a renowned food supplements brand in Switzerland, leading to his recruitment as a consultant to strengthen their digital marketing presence.

Emmanuel’s industry reputation continued growing, leading him to join Nupure (Aixswiss B.V), a German probiotics brand, in late 2020. With his expertise, Nupure’s revenue skyrocketed from €1 million to over €20 million within 18 months. The brand became one of Germany’s top-selling probiotic products in online pharmacies, with Emmanuel contributing to making probiotics more mainstream in the country.

Alpine Bliss: Redefining Healthy Soft Drinks

Drawing upon his extensive experience in the food supplements industry, Emmanuel founded Alpine Bliss. This new brand aims to offer consumers ultra-premium beverages with less than 5g of sugar per can and tangible health benefits. Alpine Bliss aims to help consumers achieve their health goals without compromising taste or quality by infusing the drinks with high doses of active ingredients.

Alongside running his successful company, Emmanuel Fredenrich dedicates time to advising e-commerce startups, leveraging his connections and industry experience. He embraces the long-term value investing philosophy championed by Warren Buffett to manage his personal investment portfolio.

Emmanuel regularly gives conferences, talks, and presentations about his e-commerce expertise and life philosophy. Through these engagements, he inspires others, shares his insights, and gives back to the community.

Academic Background: A Quest for Knowledge

Although Emmanuel didn’t pursue a traditional academic path and dropped out of high school at a young age, he has mentioned in interviews that he’s read over 1000 books about various topics ranging from business, finance, biology, and history to psychology. He credits his success to continuous learning through books, podcasts, and other sources.

Beyond his entrepreneurial ventures, Emmanuel is known for making significant charitable contributions. He regularly donates to GiveWell, an organization aligned with the Effective Altruism movement, striving to maximize the impact of charitable donations. Additionally, he supports Heifer, an organization dedicated to eradicating hunger and poverty, focusing on empowering women in developing countries.

Despite his business success, Emmanuel places great emphasis on health and fitness. From 14, he has been actively engaged in weightlifting, playing basketball, and running. The discipline and mindset he acquired through rigorous basketball training during his teens continue to positively influence his personal and professional life.

Emmanuel Fredenrich’s journey from a young entrepreneur selling e-books to becoming prominent in e-commerce and digital marketing inspires aspiring entrepreneurs. His dedication, continuous learning, and philanthropic efforts showcase a well-rounded approach to success. As the CEO of Alpine Bliss, he continues to innovate and positively impact the industry, offering healthier options to consumers. Emmanuel’s story serves as a reminder that determination and a thirst for knowledge can lead to remarkable achievements.

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